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         article-type="Research Paper"
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  <front>
    <journal-meta>
      <journal-title-group>
        <journal-title>The Intellecta International Journal of Research and Innovation</journal-title>
        <abbrev-journal-title abbrev-type="publisher">IIJRI</abbrev-journal-title>
      </journal-title-group>
      <publisher>
        <publisher-name>Deshpande Madhuri Madhukar</publisher-name>
      </publisher>
    </journal-meta>
    <article-meta>
      <article-id pub-id-type="publisher-id">IIJRI110004</article-id>
      <title-group>
        <article-title>GLOBAL TRENDS SHAPING THE FUTURE OF SUSTAINABLE ENTREPRENEURSHIP AND BUSINESS</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <name>
            <surname>Naga Jyothi Jaladi</surname>
            <given-names>Venkata</given-names>
          </name>
          <xref ref-type="aff" rid="aff1"/>
        </contrib>
      </contrib-group>
      <aff id="aff1">Department of Entrepreneurship, GITAM School of Business, GITAM Deemed to be University, Visakhapatnam</aff>
      <pub-date pub-type="epub" iso-8601-date="2026-10-08">
        <month>10</month>
        <day>08</day>
        <year>2026</year>
      </pub-date>
      <volume>1</volume>
      <issue>1</issue>
      <fpage>35</fpage>
      <lpage>44</lpage>
      <abstract>
        <p>Sustainable entrepreneurship has become more important in academics and industry among rising global issues like climate
change, resource depletion, and changing consumer preferences. Emphasising important topics such globalisation, technological
advancements, and corporate social responsibility (CSR), this bibliometric analysis tries to investigate international research
trends in sustainable entrepreneurship. This study examines three hundred peer-reviewed papers from well-known databases in
order to find clear patterns in subject clusters, citation dynamics, and publication growth. The results show that encouraging
sustainability in business depends on technology innovation—especially in sectors like artificial intelligence and
blockchain—which is particularly lacking in others. Moreover, Globalisation has compelled firms to integrate sustainable
practices into their supply chains, therefore augmenting their competitiveness and ensuring regulatory compliance. The increasing
focus on CSR and stakeholder engagement underscores the need of aligning company goals with social and environmental
limitations. This report of ers essential insights into emerging trends that will influence the trajectory of sustainable
entrepreneurship, presenting opportunities for innovation and enduring value creation.</p>
      </abstract>
      <kwd-group kwd-group-type="author">
        <kwd>Sustainable entrepreneurship</kwd>
        <kwd>Globalization</kwd>
        <kwd>Technological advancements</kwd>
        <kwd>Corporate social responsibility (CSR)</kwd>
        <kwd>Bibliometric analysis</kwd>
        <kwd>Supply chain sustainability</kwd>
        <kwd>Digital transformation.</kwd>
      </kwd-group>
    </article-meta>
  </front>
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